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The Coachella Challenge

The Coachella Challenge

Ahhh Coachella. The music festival that has become a ball of fashion clichés. Let's list em, just for fun.

  • Virtually nonexistent denim cutoffs
  • Aztec prints
  • Free People eyelet dresses
  • Floral crowns
  • Cowboy booties
  • Lace crop tops
  • Round Lennon sunglasses
  • Hair feathers
  • Bra tops
  • American flag prints
  • Hippie headbands
  • Fringe
  • Maxi dresses
  • Tie-dye
  • Turbands
  • Wide brim hats


This year I propose a challenge. Let those clichés burrrn! Fine, not all of them. You can keep the denim cutoffs. And the Lennon sunnies. I challenge you to recreate the Coachella look. Let's edgify it! Let's sleekify it. Let's un-cliché-ify it. Rah rah rahuhuh roma romama gaga oolala.

Even though I will not be attending this year's festival, I felt the need to create a potential Coachella look. Why? Because. Because why? Because because because because becaaaaause... Because of the wonderful things he does. Wizard of Oz anyone?

The real reason I created a fake Coachella look was because Shopstyle asked me to. I know what you're thinking; if Shopstyle asked you to jump off a bridge, would you? That's a silly question. If it was in the name of fashion? Of course I would! Oh, and you can watch us all discuss our festival looks, all of which involve awkward tan lines here. Here's my edgified Coachella look:


Screen Shot 2013-04-11 at 10.39.16 AM

It's still got the tribal feel to it, with that Auden necklace, the Mara Hoffman animal print dress (on sale, bee tee dubs) and those SICK Ancient Greek Sandals x Marios Schwab gladiator sandals. Confession: I just got them in the ankle version and my feet were never happier. They started to do a hula dance as soon as I put them on (how cute?!) I also lurve rugged-ifying the look with that Madewell leather backpack. The Thierry Lasry sunglasses are just perfect so I threw em in for fun.

If you are going to Coachella, either in your dreams or via airplane, would you go the traditional bohemian rhapsody cliché route? Or wouldjya take my challenge and edgify yourself till the Californian cows came home?

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